How do you CMA?
See if this sounds familiar...
-Pull 3-4 active comps
-Add 3-4 closed comps
-Throw out any "outliers"
-Take an average
If the answer doesn't seem right, ignore it and make up something better. 😂
This is how most agents do CMAs, although few will admit it.
But the fact is, it sucks!
Yesterday, together with Jason Wardrop, I did a live training sharing my Bulletproof CMA method.
Here's the replay link if you missed it or want to watch it again...
-> Bulletproof CMA - Webinar Replay (.mp4)
Downloads: CMA Calculator + Appreciation Calculator + Seller Conversion Script
Watch it now, because I will be taking the workshop down in 48hrs.
Here's what's in this workshop:
- The ultimate CMA in <15min
- How I get multiple CMA requests per week (easy)
- Creating an evergreen system that brings you listing appointments
- + 2 calculators
- + 1 script
One important concept I explain in this workshop is how to take listings from buyer leads. Yes, you read that right. From buyer leads.
Remember, roughly half of buyers will be putting their current home up for sale in the next 90 days. It's your job to figure out which half.
The easiest way to flush them out is to bribe them with the Bulletproof CMA. Really easy to implement once you grasp the concept.
Anyway, at the end of the webinar I give you an opportunity to download my team's Craigslist Playbook free of charge. This is the absolute simplest way to start implementing the listing plan I share:
80 buyer leads -> 44 sellers -> 33 local sellers -> 20 contacts -> 9 CMA requests.
Want the Craigslist Playbook? Do me a favor and get a demo of my company lead capture software: Pipeline Pro Tools.
-> Book a demo
I'd be honored if you gave Pro Tools a serious look. But ultimately I don't want you to buy it unless it makes sense for your business.
We'll give you a free download of our Craigslist Playbook after it's over (no obligation to purchase anything).
Plus, although our special deal on Pro Tools ends today, if you book a demo by 6pm, we'll happily extend the deal through the day/time of your demo :) so you can give due consideration to the investment.
Here's the direct link to book a demo -> http://www.calendly.com/guerilla-realty/web-demo
All the best,
-Chris Jones
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