Friday, November 8, 2019

Lesson #4 - The Craigslist Killer

It's day 4 in our series Race to 100 Leads

The premise of this series is that ANY problem in your real estate business can be solved by 100+ new leads.

So that's what we're going to help you with. Getting 100 leads in the month of November.

Today I'm going to share with you my #1 most powerful lead gen strategy. Exact ads, all the scripts you need, etc.

We call it "The Craigslist Killer" because, as I'm about to show you, you can absolutely kill it with 10 really simple Craigslist ads.

If executed correctly, this strategy will get you 100+ leads per month on its own.

All right, let's go.

******

The Craigslist Killer

Quick Summary:
- Execute "The Loaner" strategy 10x
- Write Craigslist ad for each listing
- Post 1x
- Refresh every 48hrs

Tools Needed:
- The Loaner Script
- Our perfect ad to copy/paste
- Craigslist.org
- Pipeline Pro Tools (optional)

Time:
Approx. 25mins per listing

Expected Impact:
20 leads per listing. Rinse and repeat as many times as you want.

Now watch me walk through each detail of the The Craigslist Killer strategy so that you can replicate it...

-> Watch "The Craigslist Killer" process step-by-step (.mp4)

This strategy will start generating leads almost immediately. Less than 2 hours typically! Rinse and repeat as many times as necessary.

You'll get a steady flow of 20+ leads every time you create a new posting from a loaner listing. The better the listing, the more leads you'll get.

Now it's your turn. Go to work.

Btw I used my company's lead gen software Pipeline Pro Tools to implement today's strategy. You don't absolutely NEED it to follow along. Each strategy will work on its own. But Pro Tools will today's lesson 100x easier and more effective if you have it.


If you've considered getting it in the past, now's a great time to revisit the idea.

Don't be hasty. Some agents buy Pro Tools after looking at it for 5 seconds.

Instead let's make a little deal.

- I'm sending you our awesome Yard Dog strategy today
- You get a 15min demo of Pipeline Pro Tools

If you book a demo and show up for it we'll GIVE you 1 of our top 3 internal marketing playbooks. These playbooks are the exact methods our own real estate team uses to generate 250+ leads every month.

-> Book a demo
(4 demos left as of writing of this email)

Sound fair?

If you have any questions about the coming lessons feel free to reply to the emails. We love getting feedback.

If you want to book a demo and get 1 of our marketing playbooks, here's the direct link -> http://www.calendly.com/guerilla-realty/demo

More tomorrow,

-Chris Jones

Thursday, November 7, 2019

Lesson #3 - The Loaner

It's day 3 in our series...

Race to 100 Leads

The premise of this series is that ANY problem in your real estate business can be solved by 100+ new leads.

So that's what we're going to help you with. Today is strategy #3 out of 5 total for the week

We call it "The Loaner". How to generate quality leads from borrowed listings.

If executed correctly, this strategy will get you 20 leads per post.

All right, let's go.

******

We call this the Loaner strategy because it's based around borrowing another agent's listings.

Quick Summary:
- Identify a good listing for lead gen
- Call listing agent
- Follow "Loaner" script
- Boom! Free listing.

Tools Needed:
- The Loaner Script
- Pipeline Pro Tools (optional)

Time:
Approx. 15mins per listing

Expected Impact:
20 leads per listing. Rinse and repeat as many times as you want.

Now watch me walk through each detail of the Loaner strategy so that you can replicate it...

-> Watch "The Loaner" process step-by-step (.mp4)

This strategy will start generating leads almost immediately. Less than 2 hours! Rinse and repeat as many times as necessary.

You'll get a steady flow of 20+ leads every time you create a new posting from a loaner listing. The better the listing, the more leads you'll get.

Now it's your turn. Go to work.

Btw I used my company's lead gen software Pipeline Pro Tools to implement today's strategy. You don't absolutely NEED it to follow along. Each strategy will work on its own. But Pro Tools will today's lesson 100x easier and more effective if you have it.


If you've considered getting it in the past, now's a great time to revisit the idea.

Don't be hasty. Some agents buy Pro Tools after looking at it for 5 seconds.

Instead let's make a little deal.

- I'm sending you our awesome Yard Dog strategy today
- You get a 15min demo of Pipeline Pro Tools

If you book a demo and show up for it we'll GIVE you 1 of our top 3 internal marketing playbooks. These playbooks are the exact methods our own real estate team uses to generate 250+ leads every month.

-> Book a demo
(4 demos left as of writing of this email)

Sound fair?

If you have any questions about the coming lessons feel free to reply to the emails. We love getting feedback.

If you want to book a demo and get 1 of our marketing playbooks, here's the direct link -> http://www.calendly.com/guerilla-realty/demo

More tomorrow,

-Chris Jones

How to get 54 leads with an ugly $10 sign

Another day, another lesson in our new lead gen series...

Race to 100 Leads

The premise of this series is that ANY problem in your real estate business can be solved by 100+ new leads.

So that's what we're going to help you with.There will be 5 lesson total.

Today is lesson 2. The Yard Dog. I'm going to show another cool strategy for generating leads with a $10 yard sign and no listings.

If executed correctly, this strategy will get you 50-60 leads this month by itself. If you stack it with the other lessons, your potential is limitless.

Okay, let's jump in.

******

We call this the Yard Dog strategy because it uses an ugly $10 yard sign to generate hot buyer leads

Quick Summary:
- Execute Fizbonanza strategy from lesson 1
- Ask owner to plant a yard sign
- Get a Buildasign for $10
- Boost odds of taking the listing

Tools Needed:
- Buildasign.com
- Pipeline Pro Tools (optional)

Time:
Approx. 10mins per listing

Expected Impact:
10-50 leads per month

Now watch me walk through each detail of the Yard Dog strategy so that you can replicate it...

-> Watch "Yard Dog" process step-by-step (.mp4)

This strategy will take a a little time to work, but not much. Figure 2 days for your sign to arrive, then 1 week to start collecting leads. Rinse and repeat with multiple FSBOs.

You'll get a steady drip of 1-2 leads per week from each sign planted. More if the area is highly trafficked... and less if it's out of the way.

I expect a total of 40 quality leads per month from the Yard Dog strategy.

Now it's your turn. Go to work.

Btw I used my company's lead gen software Pipeline Pro Tools to implement today's strategy. You don't absolutely NEED it to follow along. Each strategy will work on its own. But Pro Tools will today's lesson 100x easier and more effective if you have it.


If you've considered getting it in the past, now's a great time to revisit the idea.

Don't be hasty. Some agents buy Pro Tools after looking at it for 5 seconds.

Instead let's make a little deal.

- I'm sending you our awesome Yard Dog strategy today
- You get a 15min demo of Pipeline Pro Tools

If you book a demo and show up for it we'll GIVE you 1 of our top 3 internal marketing playbooks. These playbooks are the exact methods our own real estate team uses to generate 250+ leads every month.

-> Book a demo
(4 demos left as of writing of this email)

Sound fair?

If you have any questions about the coming lessons feel free to reply to the emails. We love getting feedback.

If you want to book a demo and get 1 of our marketing playbooks, here's the direct link -> http://www.calendly.com/guerilla-realty/demo

More tomorrow,

-Chris Jones

Wednesday, November 6, 2019

Lesson #2 - The Yard Dog

Another day, another lesson in our new lead gen series...

Race to 100 Leads

The premise of this series is that ANY problem in your real estate business can be solved by 100+ new leads.

So that's what we're going to help you with.There will be 5 lesson total.

Today is lesson 2. The Yard Dog. I'm going to show another cool strategy for generating leads with a $10 yard sign and no listings.

If executed correctly, this strategy will get you 50-60 leads this month by itself. If you stack it with the other lessons, your potential is limitless.

Okay, let's jump in.

******

We call this the Yard Dog strategy because it uses an ugly $10 yard sign to generate hot buyer leads

Quick Summary:
- Execute Fizbonanza strategy from lesson 1
- Ask owner to plant a yard sign
- Get a Buildasign for $10
- Boost odds of taking the listing

Tools Needed:
- Buildasign.com
- Pipeline Pro Tools (optional)

Time:
Approx. 10mins per listing

Expected Impact:
10-50 leads per month

Now watch me walk through each detail of the Yard Dog strategy so that you can replicate it...

-> Watch "Yard Dog" process step-by-step (.mp4)

This strategy will take a a little time to work, but not much. Figure 2 days for your sign to arrive, then 1 week to start collecting leads. Rinse and repeat with multiple FSBOs.

You'll get a steady drip of 1-2 leads per week from each sign planted. More if the area is highly trafficked... and less if it's out of the way.

I expect a total of 40 quality leads per month from the Yard Dog strategy.

Now it's your turn. Go to work.

Btw I used my company's lead gen software Pipeline Pro Tools to implement today's strategy. You don't absolutely NEED it to follow along. Each strategy will work on its own. But Pro Tools will today's lesson 100x easier and more effective if you have it.


If you've considered getting it in the past, now's a great time to revisit the idea.

Don't be hasty. Some agents buy Pro Tools after looking at it for 5 seconds.

Instead let's make a little deal.

- I'm sending you our awesome Yard Dog strategy today
- You get a 15min demo of Pipeline Pro Tools

If you book a demo and show up for it we'll GIVE you 1 of our top 3 internal marketing playbooks. These playbooks are the exact methods our own real estate team uses to generate 250+ leads every month.

-> Book a demo
(4 demos left as of writing of this email)

Sound fair?

If you have any questions about the coming lessons feel free to reply to the emails. We love getting feedback.

If you want to book a demo and get 1 of our marketing playbooks, here's the direct link -> http://www.calendly.com/guerilla-realty/demo

More tomorrow,

-Chris Jones

Tuesday, November 5, 2019

Lesson #1 to get 100 leads

Right now we're in the middle of a new series...

Race to 100 Leads

The premise of this series is that ANY problem in your real estate business can be solved by 100+ new leads.

So that's what we're going to help you with. This week I'm sharing 5 lessons to help you get 100 leads in Nov.

Today, I'm going to show 1 really simple strategy you can use to get 100 new leads.

If executed correctly, this strategy will get you 100 leads this month by itself. If you stack it with the other lessons, your potential is limitless.

Okay, let's jump in.

******

We call this the Fizbonanza strategy because it takes a regular old FSBO listing and turns it into a rich mine of quality buyer leads. (And 37% of the time we get a listing appt too!)

Quick Summary:
- Take a video of a FSBO property
- Share the video with the owner
- Flip the zillow listing to get free leads
- 37% chance of taking the listing

Tools Needed:
- Listing Cake
- Free Photo Branding
- Pipeline Pro Tools (optional)

Time:
Approx. 45mins per listing

Expected Impact:
55-60 leads this month

Now watch me walk through each detail of the strategy so that you can replicate it...

-> Watch entire process step-by-step (.mp4)

This strategy put 33 quality leads in my pipeline today, plus will begin dropping in 1-2 more per week for each flipped zillow listing.

I expect a total of 50-55 quality leads from the Fizbonanza strategy.

Now it's your turn. Go to work.

Btw I used my company's lead gen software Pipeline Pro Tools to implement today's strategy. You don't absolutely NEED it to follow along. Each strategy will work on its own. But Pro Tools will today's lesson 100x easier and more effective if you have it.


If you've considered getting it in the past, now's a great time to revisit the idea.

Don't be hasty. Some agents buy Pro Tools after looking at it for 5 seconds.

Instead let's make a little deal.

- I'm sending you our awesome FSBO strategy today
- You get a 15min demo of Pipeline Pro Tools

If you book a demo and show up for it we'll GIVE you 1 of our top 3 internal marketing playbooks. These playbooks are the exact methods our own real estate team uses to generate 250+ leads every month.

-> Book a demo
(4 demos left as of writing of this email)

Sound fair?

If you have any questions about the coming lessons feel free to reply to the emails. We love getting feedback.

If you want to book a demo and get 1 of our marketing playbooks, here's the direct link -> http://www.calendly.com/guerilla-realty/demo

More tomorrow,

-Chris Jones

Monday, November 4, 2019

Request

I need your help...

I have 1 really simple request. Please take the easiest quiz in history.

The quiz is exactly 1 second long. And as a thank you for taking the quiz, I'll give you a sneak preview of the lead gen strategy I'll be publishing next month :)

1-Second Quiz
Click the link below that best describes you...

a. I am a solo agent

b. I work for a team of 9 or fewer agents

c. I work for a team of 10+ agents

d. I am a team leader or broker and I have 9 or fewer agents working for me

e. I am a team leader or broker and I have 10+ agents for me

Thanks so much for your help. It means a lot.

Let me know if there's anything I can help you with?

-Chris Jones

Going Beyond Sales & Tapping Into Impact

View this email in your browser

What are the principles we should be weaving into our businesses in order to make it survive and thrive through market shifts? Why are leaders so important to the continuing success of our whole industry? How do we build relationships with builders in our market?

On this episode, Grant Lopez, agent and Chairman of the Board of Directors at the San Antonio Board of Realtors (SABOR), talks about making an impact beyond real estate sales, and thriving through market shifts.  

Check It Out on iTunes!
In Today's Episode, We Talk About:
  • How Grant chose real estate straight out the gate, which isn't very common.
  • Inevitable market adjustments and what it takes to thrive through them. 
  • Why we need to think beyond sales and numbers. 
  • Why Grant lives by his calendar, and why he's so committed to it. 
  • How to build relationships with new construction builders.
  • Things we can do to be better.
Or Listen on Your Favorite Platform
Talk to you soon.

- Kevin
P.S.  Would you please do me a big favor and share this episode with someone?  Facebook, Instagram, Twitter?  I would really appreciate that.  if you do share it, tag me so I can see it and say thank you.  
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