Friday, May 1, 2020

Cut this marketing expense (new tool)

Cut expenses.

We hear it almost every day now.

If you want to survive COVID-19, you need to cut expenses.

Here's how our brains are wired to think about marketing:

Do I have money?

  1. YES! Hmmm okay, let's try a bunch of cool-looking marketing ideas
  2. NO! Oh no, cancel everything!!!

This approach is natural, but it pays no attention to what is making you the money in the first place.

We use a different approach at Guerilla Realty...

  1. Try ANY new marketing idea at ANY time
  2. Run it through our Marketing Evaluator tool
  3. Cut or keep pending results

This tool keeps us lean when we need to be, but still running the marketing that's making us money.

-> Watch me use the Marketing Evaluator tool (.mp4) ~8mins

Download the tool today and run it on your top 3 marketing ideas. You might be surprised by the results.

If you enjoy this, please share it with a friend.

Have a great weekend.

-Chris Jones

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