Thursday, December 24, 2015

Take the Pressure Off + Prices and Mortgage Rates to Go Up in 2016 + much more...

885,391 daily readers and growing!


December 24, 2015
Take the Pressure Off

 

Dear Reader,

I was talking to a veteran agent the other day who’s seen a lot of changes during his 10-plus years practicing real estate. Like many of us, he’s been sold program after program and has wasted thousands of dollars on many of the “latest and greatest” ways of solving the age-old problem: finding that next customer.

We talked about some of the dumb ideas we’d both tried, from walking neighborhoods handing out expensive fliers and refrigerator magnets, to personal brochures, to fancy newsletters, to various homes magazines… you name it, between us we had tried about every idea that had come down the pike.

He talked about buying leads, and I told him how I had bought leads too, only to find out that the same leads had been sold to other agents in my market. We talked about how referrals seem to have dried up and how we never got a call off our yard signs any more.

Both of us had also tried technology, thinking that if the customer had gone online, maybe we needed to go online to attract them. We compared notes about the different websites we’d tried and laughed about how much money we’d wasted on internet marketing. But here is where our paths had taken different directions.

Frustrated-baby

He had gotten frustrated with online marketing and basically written it off. He’d thrown out the baby with the bathwater, so to speak. On the other hand, because I was having so little results with everything else, I made up my mind that I was going to “crack the code” and figure out how to capture some of the business that everyone knew was out there on the internet.

He asked me how my website was doing now, and I was able to tell him that literally 99% of my business came from my online marketing. I told him it changed everything for me and that now I have multiple inquiries every day. He wanted to believe me but I could tell he was struggling with it.

He then candidly shared with me how he’d only had a handful of leads from his website in the entire time he’d had it, and not a single closing. I assured him that I completely understood and that was how my website was at first. But I had finally figured out how capture online shoppers using a tool I had to build myself. The tool: my LCM gateway.

As we discussed it and I answered many of his questions, he asked me about using my Ultimate Website and I told him I’d be happy to let him license it and that I already licensed it to lots of other agents around the country and would be honored to have him use it too. I felt like it would make a real difference for him and it would take a lot of the pressure off.

To make a long story short, he signed up that day and sat in on a very simple training session along with a couple of other agents who were just getting started too. In a matter of 24 hours he began generating new business from the internet using nothing but my Ultimate Website system and free online advertising like we taught him.

Did my technology make him a better agent? No. Did it make him any smarter? No. Did it make him more money? Absolutely. Most importantly though, it took away the stress of not having customers to work with on a daily basis. And I can tell you from experience, having that freedom is priceless.

So if you’re reading this and wondering if it could work the same for you… If you are frustrated with spending money on technology that is not making you money… If you would like to experience, first hand, the freedom of never worrying about where the next customer is coming from… then check out my Ultimate Website system.



Matt Jones is the founder and CEO of FavoriteAgent.com, nationally syndicated columnist, broker, and best selling author. He has been profiled by major media outlets as an innovator and a pioneer in the industry, and CNN's Pulse on America claimed he and his company were "changing the way real estate is done in America."

I did not sign up for this

#TRENDING

Prices and Mortgage Rates to Go Up in 2016 »
The monthly mortgage payment on a home is determined by two elements: the price of the house and the interest rate you pay on your mortgage. Recently released reports are revealing that the experts Read more »
5 Biggest Turnoffs for Homebuyers »
If you are on the selling end, there is nothing more important than you need to know than what make Read more »
Write an Ad That Sells »
Imagine sitting at your kitchen table, having your cup of coffee and you break open your laptop and Read more »
Four Real Estate Trends for 2016 »
Whether you are buying, selling, or renting, there's no escaping Federal Reserve's anticipated Read more »
Create an Instagram Ad That People Like »
Getting on the Instagram bandwagon Read more »
10 Cities Where Salaries Go the Furthest »
Salaries tend to be highest on the East and West Coasts, but the high cost of living usually means Read more »

ECONOMY

More Homebuyers Don't Want to Work With Agents »
A survey commissioned by online brokerage Redfin of 2,134 Americans finds one in five buyers made an offer on a home without having visited it in person. Read more »
This Isn't the Next Housing Bubble »
Home prices are rising rapidly, but economists are deflating concerns that another "housing bubble" Read more »
Homeowners Spending Like It's 2006 »
U.S. housing is finally lifting itself off the mat. Read more »
Consumer Confidence Soars--Homes and Cars Reaping the Benefits »
Consumer confidence surprises many and surges in August, according to today's report from the Read more »
Cities With the Biggest Rent Increases »
Families are facing much bigger rent checks this year -- especially those living in cities in the Read more »
30% of Homes Lost Value Over Last Year »
Not all American homes are rising in value. Read more »

TECHNOLOGY

Project Upstream to Consolidate MLS Data »
Project Upstream, as far as I can tell, is all about consolidating the MLS data. Zillow currently has to take data from hundreds of MLS organizations, in a variety of formats, and consolidate it to Read more »
New Commission Bidding Site Challenges Traditional Commission Structure »
Ontario home buyers and sellers will soon be allowed to provide electronic signatures on real estate Read more »
Realtor.com Claims They are Fastest Growing in Online Real Estate »
Zillow is still the clear leader in the online real estate industry, but Realtor.com released some Read more »
Technology Disrupting Real Estate Industry on Two Fronts »
Tech companies who want to venture into the real estate industry are facing the tough challenge of Read more »
Did Your Website Survive Mobilegeddon? »
Google changed their algorithm to favor mobile-ready sites Read more »
Big Data is Changing Real Estate »
The commercial real estate industry is embracing big data. While the financial and health care Read more »

LAW

Man Arrested for Hate Crime After Threatening Realtor »
A man was arrested on suspicion of committing a hate crime for using racial slurs and threatening an African-American realtor who was hosting an open house on his Hercules street, police said Read more »
Woman Sentenced to 30 Years in Realtor Killing »
The estranged wife of Arron Michael Lewis promised on Tuesday to testify against him as part of a Read more »
Son of Murdered Agent Urging Safety for Others »
The son of an Arkansas real estate agent who was kidnapped and murdered while showing a home nearly Read more »
Agent Attacked By Man in a Dress »
In what is all too common an occurrence, a Realtor showing a home was attacked near Atlanta. What Read more »
Agent Attempts to Extort Power Brokers for $800k »
A Miami Beach real estate agent — who sported bruises in his mugshot — was arrested over the weekend Read more »
NewsCorp Spent $7M Suing Zillow »
News Corp (NWSA) Earnings Report: Q4 2015 Conference Call Transcript Read more »

MARKETING

Four Online Strategies to Sell Your Listing »
Don't limit your home selling strategies to eye-catching signs and telling friends and family about Read more »
Instagram an Important Marketing Tool »
Instagram is an important marketing tool Read more »
Become a Better Communicator In Your Writing »
There's no denying it. It doesn't matter who you are, the type of customer you're trying to reach Read more »
Study Reveals Agents are Missing Opportunities in Commerical and Land »
A recent survey of real estate purchases by The Entrust Group's self-directed IRA (SIDRA) clients Read more »

INVESTING

Real Estate Tycoon in the Making »
Danielle Moy loved to play Monopoly as a kid. Now, collecting as many properties as possible is more than just a game to her. Read more »
U.S. Investors Flocking to Farmland »
Investors are flocking to farmland again, hoping to capitalize on what they view as a temporary Read more »
Dangers of Crowdfunding for Real Estate Investment »
Real estate based equity crowdfunding, known more simply as "RECFunds", is rapidly gaining Read more »
Turnkey Properties Popular Investments for Millennials »
Millennials and younger members of Gen X appear to be delaying the financial responsibility of Read more »
Send Your Child to College By Investing in Rental Property »
College fees have gone up to over $65,000 a year says Troy Onink, a contributor for Forbes. When Read more »

HOW-TO

Avoid These Scams Targetting Real Estate Agents »
Cybercrime is far more prevalent these days than its ever been before, and with the vast amounts of money involved in real estate transactions, it means that real estate pros, buyers and sellers could Read more »
Fatal Realtor Kidnapping Causes Agent Community to Change Safety Procedure »
A year ago next week, the search for Beverly Carter, the Arkansas Realtor who had been missing since Read more »
Separating Myth and Reality in Real Estate TV »
I'm surprised to discover that many individuals I speak with are unaware of the fallacies of both Read more »
Dos and Don'ts of Appraiser Communication »
Real estate professionals and appraisers both play an essential role in the process of buying or Read more »
Sell a Home Quickly in Any Market »
Once you list a house for sale, the waiting begins. Both realtor and homeowner want to find a buyer Read more »
Home Selling Mistakes That Cost Your Seller Money »
Real estate is a local experience, so be prepared for varying conditions depending on where you Read more »

This is the NewsGeni.us e-Brief, a collection of the best real estate news and advice in one place. To cancel your subscription, follow this link http://www.newsgeni.us/unsub.php?email=dsoldit.blogpost@blogger.com&s=2018.

©2015 NewsGeni.us, 212 Northstone Pl, Fayetteville, NC 28314. All rights reserved.

No comments: