Thursday, January 31, 2019

Introduce myself

Hey all,

This email is to say a quick thanks for being on the Guerilla Realty email list.

Some of you have been here for years, others only a few days. Either way, thanks!

Recently, though, it occurred to me that you you may not really know who I am, so I wanted to take a moment to introduce myself.

I am co-founder of Guerilla Realty and Chief Strategist.

This is me:

That photo was taken three years ago.

Since then I have captured 6500+ buyer/seller leads, and added at least that many new gray hairs.

That's 5.9 leads per day every day for three years straight. And I did that with...

-No paid ads
-No retail leads (zillow, trulia, etc)
-No purchased lists

Each lead was generated one at a time organically with two things.

  1. My lead gen software: Pipeline Pro Tools
  2. Two or three traffic strategies (which I publish for free).

I don't say any of this to brag, but rather to establish credibility quickly.

I'm obsessed with lead generation strategies, and I am the foremost expert in the field. Even Gary Keller has been caught stealing my ideas.

This is my brother (and co-founder).

He's a REALTOR just like you. But he's obsessed with productivity tools and follow up strategies. If you follow what he says, you will make more money. It's just a question of whether you're aiming for six figures or seven?

Now that you know us, I'd love to know a little more about you.

I want to send you two things this week. Send me an email telling me a little about your business.

What's your biggest struggle this month?
What's the best thing you've gotten from being on our list?

Once you reply I'd like to give you a free tool. This is the tool that exploded my lead gen three years ago, and it's yours free.

Just send me an email, and I'll hit you back with the tool tomorrow.

Okay, talk soon.

-Chris Jones

Monday, January 28, 2019

Glimpse

We're almost 30 days into the year. Quick question...

Based on the first 30 days, what will 2019 hold for you?

Let me give you a glimpse of what could be.

Monday - 7:00 AM

Your alarm goes off. You check your phone.

Here's what you see.

- 7 lead notifications
- 1 request
- 2 showing requests for the listing you took last week

That's $5,430 worth of business that entered your pipeline overnight. And the day hasn't even started yet.

You make coffee and walk into your office.

9:00 AM

You call the buyer leads first. They instantly recognize your voice from the Listing Cake video tour they got from you last night (automatically).

You make 7 dials. Talk to 3 people. Set 1 appointment. You politely let the other two know that you're not taking on anymore clients at this time.

You don't have a choice. You are averaging 8-10 new leads per day this month. You can't help everyone, so you cherry pick the best leads and refer out the rest.

10:30 AM

You look at the CMA request. Before you get started, you call the owner and ask a few questions to more accurately assess the home.

You find out that it's got a pool (score), they just renovated the kitchen, and a new HVAC system is going in today.

You make an appointment to meet the seller at the house to deliver the CMA in person at 5:30 PM. This is going to be easy.

11:00 AM

Your virtual assistant lets you know that the showing requests have been scheduled for later in the week.

It's not even lunch time, and your day has already been a huge success.

On the way to lunch you stop by the office to pick up your commission checks from Friday's multiple closings.

You're fulfilled. You do cool work. You help people. And you make great money. GREAT money.

How did this happen? How did you end up with a constant stream of new buyers/sellers who actually want to work with you.

That's what a lead generation machine does. There aren't many problems that having 100 quality leads won't fix.

Most agents believe you have to get lucky or spend decades building a referral network if you want to get 100+ new leads per month.

Instead I've found ANY agent can do it if they have the right software and strategies.

Enter stage left: Pipeline Pro Tools

This is my "lead generation machine" software.

Want to see a demo?

=> Click here to get a 15-min demo <=

It's totally harmless. We'll give you the exact playbook we used to build the business above. 👆

What will 2019 hold? A 15-min demo could completely change the trajectory of your real estate business.

Enjoy.

-Chris Jones

Friday, January 25, 2019

Read this fb comment

Hey all,

Wanted to share something that's been working really well for some agents.

Matt Mouser, a Michigan broker, shared this in our private facebook group recently:

In case you're having trouble reading the screenshot... let me sum up.

Matt returns home from a week-long vacation in Mexico.

Spends fifteen minutes to get his ads "turned back on" -- i.e. one-click refresh.

Receives 5 new leads in the first 24 hrs.

Makes 4 prospecting phone calls.

The fourth call is to a million dollar buyer. Wow...

We all want to be like Matt, right? Well there's two takeaways from this share. If you follow them, you can replicate Matt's success right away, or even surpass it.

Takeaway #1: Don't be lazy. Post the ads like we teach, because they work.

Takeaway #2: Don't wait for leads to magically appear. Put some decent lead capture tools in place.

Obviously I recommend Pipeline Pro Tools.

It includes:

- Lead capture website
- Text capture system
- Phone system (live dialer, voice broadcast, voicemail drops, etc)

It also includes access to our proprietary lead gen strategies to get free organic leads from Facebook, Craigslist, Google, and Zillow. Plus advanced paid strategies with Google PPC and Homegain (if your lead goal is > 5000).

Not ready yet? Get a demo.

Finally, not ready to buy or get a demo? You might as well check availability in your market (unfortunately we're sold out in 50+ markets across the US and Canada). Check availability.

All the best,

-Chris Jones


Tuesday, January 22, 2019

Whats working for me (lead gen)

Hey all,

Wanted to share something that's been working really well for some agents.

Matt Mouser, a Michigan broker, shared this in our private facebook group recently:

In case you're having trouble reading the screenshot... let me sum up.

Matt returns home from a week-long vacation in Mexico.

Spends fifteen minutes to get his ads "turned back on" -- i.e. one-click refresh.

Receives 5 new leads in the first 24 hrs.

Makes 4 prospecting phone calls.

The fourth call is to a million dollar buyer. Wow...

We all want to be like Matt, right? Well there's two takeaways from this share. If you follow them, you can replicate Matt's success right away, or even surpass it.

Takeaway #1: Don't be lazy. Post the ads like we teach, because they work.

Takeaway #2: Don't wait for leads to magically appear. Put some decent lead capture tools in place.

Obviously I recommend Pipeline Pro Tools.

It includes:

- Lead capture website
- Text capture system
- Phone system (live dialer, voice broadcast, voicemail drops, etc)

It also includes access to our proprietary lead gen strategies to get free organic leads from Facebook, Craigslist, Google, and Zillow. Plus advanced paid strategies with Google PPC and Homegain (if your lead goal is > 5000).

Not ready yet? Get a demo.

Finally, not ready to buy or get a demo? You might as well check availability in your market (unfortunately we're sold out in 50+ markets across the US and Canada). Check availability.

All the best,

-Chris Jones


Thursday, January 10, 2019

This really worked

Hey all,

Wanted to share something that's been working really well for some agents.

Matt Mouser, a Michigan broker, shared this in our private facebook group recently:

In case you're having trouble reading the screenshot... let me sum up.

Matt returns home from a week-long vacation in Mexico.

Spends fifteen minutes to get his ads "turned back on" -- i.e. one-click refresh.

Receives 5 new leads in the first 24 hrs.

Makes 4 prospecting phone calls.

The fourth call is to a million dollar buyer. Wow...

We all want to be like Matt, right? Well there's two takeaways from this share. If you follow them, you can replicate Matt's success right away, or even surpass it.

Takeaway #1: Don't be lazy. Post the ads like we teach, because they work.

Takeaway #2: Don't wait for leads to magically appear. Put some decent lead capture tools in place.

Obviously I recommend Pipeline Pro Tools.

It includes:

- Lead capture website
- Text capture system
- Phone system (live dialer, voice broadcast, voicemail drops, etc)

It also includes access to our proprietary lead gen strategies to get free organic leads from Facebook, Craigslist, Google, and Zillow. Plus advanced paid strategies with Google PPC and Homegain (if your lead goal is > 5000).

Not ready yet? Get a demo.

Finally, not ready to buy or get a demo? You might as well check availability in your market (unfortunately we're sold out in 50+ markets across the US and Canada). Check availability.

All the best,

-Chris Jones


Monday, January 7, 2019

Meet Dave

Hey all,

We've spent a lot of time talking lead capture lately.

What we haven't covered yet is case studies.

Do you know who Dave Hurt is? Probably not.

Dave was an enlisted soldier at Fort Bragg, NC, about 10 miles from my hometown.

Dave Hurt

Dave Hurt

He was a husband and a dad with two kids, bills, responsibilities... aka a real life. But he also had two other things that, if you're reading this email, you probably have too.

Thing #1 - A desire to provide a better life for his family.

Thing #2 - The willingness to take action to achieve #1.

He decided to better his situation by getting his real estate license to make some extra money on the side.

He joined our local team and got access to Pipeline Pro Tools.

I still remember rookie Dave emailing and asking a million questions about how to run his ads just right.

He was so eager to succeed he was once caught clicking up someone else's ad to drive it down the rankings (he later apologized once he realized it was unethical).

But he got the basics down and that month he generated 50+ leads on his own using Pipeline Pro Tools.

Now let's stop right there...

Give Dave some credit. To go from 0 leads, no experience, no unfair advantages, being a full time enlisted soldier, getting up at 5am for PT... to generating 50 real estate leads is legitimate hard work.

But the real hard work came next. Serving those customers on part-time hours.

Dave devoted every spare hour of the day to serving those leads and giving them the best experience they could ask for.

And it paid off. Huge.

Within a few months Dave had a choice to make.

Should he quit the Army and start doing real estate full-time? After all, his income from real estate was now quadruple his full-time job.

He chose real estate. (Good choice, Dave.)

That first year he made over $300,000 in commissions. I'll never forget in his last month I paid him over $50K (happily).

Unfortunately this story doesn't have a happy ending. Before Dave retired from the military he was deployed to Afghanistan where he made the ultimate sacrifice and was killed in action.

Dave was awesome. Loved his wife Kelly. Loved his kids. Loved his country. And loved his customers too.

To this day I still use him as an example of what a great agent should be. Dedicated to serving every client to the fullest.

Having the ability to generate a never ending supply of leads, and more importantly a plan to serve them, changed his family's life. The Guerilla Realty family will always be heartbroken that his was cut short.

If you have a desire to better your situation and also a willingness to take action then you're exactly the type of agent who needs Pipeline Pro Tools.

You can get a demo from someone who uses it in their practice daily. Here's the link: Click for a demo.

The only thing that might stop you from getting it is if we're sold out in your area. But it only takes 10 seconds to find out.

Here's the link for that => http://www.guerillarealty.com/check

All the best,

-Chris Jones

Friday, January 4, 2019

What's stopping you?

Hey all,

At the end of the year I asked you an important question.

What's your biggest struggle as a REALTOR?

I received hundreds of responses, but many of them sounded eerily similar.

The #1 answer, by far, was: getting steady leads.

The #2 answers was "getting more listings" but it was a distant second.

This shouldn't be surprising. Getting steady inbound customers is the number one problem in ANY busy.

So I shared my inbound-customer software: Pipeline Pro Tools.

This is what I use to capture 85 new leads per month (a lot more if you count my entire team).

The software includes all the tools I use myself, such as...
- Automatic ad creator 🎯
- Lead capture website 💻
- Text capture system 📲
- Phone capture system 📞

And a lot more (we just added an auto-dialer, ringless voicemail, mass text messaging, and a few other treats).

If you didn't sign up, why not?

What, if any, hangups are stopping you from moving forward?

If the answer is "I don't know how it works" then let's get you on a demo.

It takes about 15 min. We'll give you a quick rundown of everything. And we truly have the heart of a teacher.

=> Book a 15-min demo <=

All the best,

-Chris Jones