The Psychology of Pricing + Agent Poses in Panda Costume to Sell Home + much more...

885,391 daily readers and growing! July 22, 2016 The Psychology of Pricing Dear Reader, I read an article over the weekend that I thought was interesting and I decided I would share it with you, my readers. In case you’re interested in reading it too, I found it on a news website called Red Orbit. Feel free to look it up, but here’s what it was about. A German neurobiologist named Kai-Markus Müller and scientists from the Munich University of Applied Sciences recently conducted a study on pricing and consumer’s willingness to purchase. They used a small cup of coffee from Starbucks that costs $2.45 for the study. They showed the same cup of coffee on a screen several times to participants, but with different prices, all while scanning brain waves using an EEG. Strong reactions to coffee that was either priced too high or too low showed up in the brain within milliseconds, such as a small coffee costing $0.10 per cup. The study found that subjects were willing to pay between $2.85 and $3.25 for a small coffee at Starbucks. “In other words, the company is missing out on millions in profits, because it is not fully exploiting consumers’ willingness to pay money,” Müller said in a statement. It makes you pause and think, really. How do we really assign value to a product or service? Do we actually evaluate the utility of the products and services we use every day? Probably not. And if we did, would we change the way we buy? It also made me wonder about the pricing of our Ultimate Website. For example, our agents can buy a state-of-the-art website, complete with LCM technology, client manager, mobile application, and unlimited coaching and support for less than they would spend for that daily cup of Starbucks on their way to the office. Less than a cup of Starbucks! Makes you think: One can change your morning. The other can change your life. The more I think about it, maybe I should get Muller and his team to help us decide what our pricing should be. Somehow I have the feeling that he would recommend raising the price. Anyway, I thought I’d share it with you and see what you thought. For many of you who already use the Ultimate Website system, I thought it would be a nice reminder of what a great value it is. If you’re not yet using my Ultimate Website, I’d encourage you to check it out. I think you will be amazed at just how much you get for such a tiny investment. Click the link below to check out the system I created to generate 2-3 customer inquiries every day on autopilot. WARNING: First, you'll need to check and see if it's available in your area (only takes 30 seconds or less). Get My Ultimate Website System Now » Find out if my technology is available in your area. As always, thanks for reading. Matt Jones Broker/President/CEO FavoriteAgent.com Matt Jones is the founder and CEO of FavoriteAgent.com, nationally syndicated columnist, broker, and best selling author. He has been profiled by major media outlets as an innovator and a pioneer in the industry, and CNN's Pulse on America claimed he and his company were "changing the way real estate is done in America."

I did not sign up for this #TRENDING Agent Poses in Panda Costume to Sell Home » If you�ve ever spent hours online looking for a home � especially in a region where most of the properties have similar layouts and designs � your eyes might glaze over as you skim through countless Read more » How Will a Possible 'Brexit' Affect U.S. Homebuyers » Home buyers on American soil have enough to worry about without losing sleep over whether Britons, Read more » Couple Urging Homeowners to Sell Fails to Mention They Are Agents » It�s no secret Metro Vancouver�s real estate market is a tough nut to crack with some hopeful buyers Read more » Police Searching for Man Posing as a Real Estate Agent » San Antonio police are searching for a man accused of posing a real estate agent and fleecing a Read more » Avoid Real Estate Cyber Scams » hishing, hacking, wire fraud � these are all ways people attempt to steal from others online. As our Read more » New Home Construction is Flatlining » Nationwide housing starts � including single-family and multifamily production � mostly held flat at Read more » ECONOMY Mortgage Rates Fall to Lowest Level in Months » The normal long-term mortgage rate in the US fell for the current week for a fourth straight week in the midst of turmoil in stock markets and worldwide economic stress due to investors exiting. Read more » Homebuying Could Become Unaffordable Within Two Years » With the right economic conditions, in two years, home affordability could get close to the same Read more » Which Candidate Is Most Likely to Help the Housing Market? » We surveyed home sellers in late January to get their take on the market. Because it�s an election Read more » Brooklyn Tool Shed Listed for $500k » The ad on Zillow says the property is a 'great opportunity... asking only $499,000'. Read more »

US Commercial Sales at Record High » SAN FRANCISCO, CA - FEBRUARY 03: A large Super Bowl 50 banner is displayed on a skyscraper on Read more » New Home Sales Surge to New After-Recession High » Sales of new single-family homes climbed 16.6 percent in April, reaching the highest sales pace Read more » TECHNOLOGY 75 Tips to Improve Your Site's SEO » An online presence is crucial for most real estate professionals. While you can always post your listings to big sites like Zillow and Trulia, if you�re going to get noticed locally it�s important to Read more » Don't Use Email To Manage Transactions » As hackers continue to use fraudulent online messages to steal money from unsuspecting home buyers, Read more » Virtual Reality Could Revolutionize Real Estate Soon » The realization of Virtual Reality (VR) is set to have a big impact on real estate, offering buyers Read more » New Objective School Rankings for Your Real Estate Search » For young families moving to a new city one of the biggest challenges isn�t just finding a suitable Read more » Will Agent Searching Become a Thing? » I�ve never really seen anything that leads me to believe a big percentage of people search for Read more » How Agent's Can Improve Their Site's Ranking » Real estate is changing in many ways and the manner in which potential homebuyers and sellers are Read more » LAW Move, Zillow Settle on Eve of Trial » Zillow agreed Monday to pay $130 million to settle allegations that two of its executives stole trade secrets from Move Inc., operator of realtor.com�. The settlement came just as the case was Read more » Cancer Patient Sues Real Estate Couple for $500k » A Surrey cancer patient who claims a couple of local real estate agents cheated her out of $500,000 Read more » Agent Charged With Terroristic Threats Misses Court » A Hot Springs realtor facing a terroristic threatening charge had a court date Thursday. Read more »

Despite $1.2B Settlement, DOJ Still Pursuing Wells Fargo » Despite recently agreeing to a $1.2 billion settlement with the federal government to resolve claims Read more » Teen Charged With Stabbing Real Estate Agent » A teenager has been charged with the stabbing death of a man in New Hanover County last week. Read more » Police Searching for Man Posing as a Real Estate Agent » San Antonio police are searching for a man accused of posing a real estate agent and fleecing a Read more » MARKETING How to Host an Open House Like a Pro » Open house is that certain time wherein you are opening your home for viewing. This means that you need to show off the features that will definitely attract people into buying your home. How can you Read more » Should You Be Posting Your Listings on Social Media? » Social media is a great means of marketing your real estate listings. Unfortunately, not all real Read more » Online Marketing Mistakes to Avoid » You know buyers are most likely to start their home search online, surveys attest to that. And, Read more » Agent Poses in Panda Costume to Sell Home » If you�ve ever spent hours online looking for a home � especially in a region where most of the Read more » INVESTING Selling in the Winter Works to an Investor's Advantage » When it comes to buying or selling a home, conventional wisdom dictates that winter is lousy timing. You can't show or see a home at its best when the weather is crummy. Read more » HOW-TO Secrets to Multiplying Your Referrals » What systems do you have in place to double your business through referrals with each transaction? Top real estate agents implement great procedures to plant seeds for business referrals from the very Read more » Customers-for-life Still Eluding Many Brokerages » One of the most common goals adopted almost universally by real estate brokerages is also the Read more »

Make Sense of Online Advertising Metrics » The sheer amount of online marketing campaign data and website analytics is staggering. These Read more » Help Your Buyer Find the Right Compromises » Your home shoppers may have a long wish list, but when it comes to finding a home � particularly Read more » Protect Your Agent Commission » In this monthly column, a member of Miami�s Master Brokers Forum will examine and positively resolve Read more » Overcome Stress and Get Your Focus Back » When it all builds up Read more »

This is the NewsGeni.us e-Brief, a collection of the best real estate news and advice in one place. To cancel your subscription, follow this link http://www.newsgeni.us/unsub.php?email=dsoldit.blogpost@blogger.com&s=2222.

©2016 NewsGeni.us, 212 Northstone Pl, Fayetteville, NC 28314. All rights reserved.

Sex Offenders on Your Website + Avoid Real Estate Cyber Scams + much more...

885,391 daily readers and growing! July 21, 2016 Sex Offenders on Your Website Dear Reader, Well I’m excited to announce that the new search feature of the Ultimate Website has been a huge success! Our objective was to give our agents another option — not to replace the IDX search that many offer their visitors, but rather to enhance it. After all, nearly every home search website out there pulls from the same central database using a RETS feed. RETS is an acronym which stands for Real Estate Transaction Standard created to overcome the difficulties presented by the existence of a large number of organizations desiring to share and distribute real estate information with others. RETS addressed this need by providing a common standard for the exchange of real estate data. So in other words, everyone is singing from the same hymnal, so to speak. So since all of the searches are pulling from the same standardized data feed, there are really only small differences in presentation, but the data remains the same for everyone. Well, nearly everyone. Zillow had added tax record and historical sales data to the mix to provide additional value in calculating their “Zestimates”. It’s much like the TV show “Chopped” where there are different chefs competing but all of them have the same judges and the same ingredients. Just because their ingredients are the same doesn’t mean that the recipes are the same. And even if they happened to use the same recipe the presentation would not be the same so the judge experience would be different too. We decided that since there were many cooks and all just had the same ingredients, and that since our cook was probably the worst cook of all (nearly every IDX we’ve seen is light years behind Zillow, Trulia, and Realtor.com) that we would use the strengths of these massive national aggregators to our advantage. We decided to build a one-stop mega-search. We decided to put all the various home searches in one easy to use location. Then we decided to tie in some other data as well — other data that those big companies don’t or can’t offer. We added Craigslist, Rent.com, Great Schools, and the National Sex Offender Registry databases. We’ve only had our new search feature live for two days, but we’ve been very surprised with one particular feature. Almost every single lead is clicking on the Sex Offender Registry. Think about it — nobody wants to find out after the fact that their dream home is right next door to a pedifile. What’s even better is that not another national home search site offers this information! Now our agents can put the power of all these databases in one location — on their own website. Best of all it doesn’t cost them a dime. They can replace their local IDX if they want, or if they prefer they can keep on using it, with or without the new comprehensive search option. I believe when agents see how valuable this Sex Offender Registry is to their customers, they will be amazed. I am cautiously optimistic, but early results look like we might have stumbled onto the next big thing! The funny thing is that any of these national companies could offer this information if they wanted to, but none do. I wonder how long it will be before they all jump on the bandwagon. We’ve consistently led the way with new innovations, from our very first LCM to our most recent autoblog. So whether you’re a long time user or you’ve been sitting on the fence wondering about my Ultimate Website, today is the day to try out this new comprehensive search. Your customers are going to love it, and you are going to love being able to step in front of the major players with your Utimate Website and capture those leads.   Get My Ultimate Website Now » (You'll need to check availability in your area first.) As always, thanks for reading. Matt Jones  Broker/President/CEO  FavoriteAgent.com Matt Jones is the founder and CEO of FavoriteAgent.com, nationally syndicated columnist, broker, and best selling author. He has been profiled by major media outlets as an innovator and a pioneer in the industry, and CNN's Pulse on America claimed he and his company were "changing the way real estate is done in America."

I did not sign up for this #TRENDING Avoid Real Estate Cyber Scams » hishing, hacking, wire fraud � these are all ways people attempt to steal from others online. As our lives become more and more dependent upon cyberspace, the chances of being caught in a cyber scam Read more » Agent Poses in Panda Costume to Sell Home » If you�ve ever spent hours online looking for a home � especially in a region where most of the Read more » How Will a Possible 'Brexit' Affect U.S. Homebuyers » Home buyers on American soil have enough to worry about without losing sleep over whether Britons, Read more » Couple Urging Homeowners to Sell Fails to Mention They Are Agents » It�s no secret Metro Vancouver�s real estate market is a tough nut to crack with some hopeful buyers Read more » Police Searching for Man Posing as a Real Estate Agent » San Antonio police are searching for a man accused of posing a real estate agent and fleecing a Read more » New Home Construction is Flatlining » Nationwide housing starts � including single-family and multifamily production � mostly held flat at Read more » ECONOMY US Commercial Sales at Record High » SAN FRANCISCO, CA - FEBRUARY 03: A large Super Bowl 50 banner is displayed on a skyscraper on February 3, 2016 in San Francisco, California. Read more » Homebuying Could Become Unaffordable Within Two Years » With the right economic conditions, in two years, home affordability could get close to the same Read more » Which Candidate Is Most Likely to Help the Housing Market? » We surveyed home sellers in late January to get their take on the market. Because it�s an election Read more » Brooklyn Tool Shed Listed for $500k » The ad on Zillow says the property is a 'great opportunity... asking only $499,000'. Read more » Mortgage Rates Fall to Lowest Level in Months » The normal long-term mortgage rate in the US fell for the current week for a fourth straight week in Read more » New Home Sales Surge to New After-Recession High » Sales of new single-family homes climbed 16.6 percent in April, reaching the highest sales pace Read more » TECHNOLOGY Virtual Reality Could Revolutionize Real Estate Soon » The realization of Virtual Reality (VR) is set to have a big impact on real estate, offering buyers a revolutionary new way to view properties they�re interested in. Read more » Don't Use Email To Manage Transactions » As hackers continue to use fraudulent online messages to steal money from unsuspecting home buyers, Read more » New Objective School Rankings for Your Real Estate Search » For young families moving to a new city one of the biggest challenges isn�t just finding a suitable Read more » 75 Tips to Improve Your Site's SEO » An online presence is crucial for most real estate professionals. While you can always post your Read more » Will Agent Searching Become a Thing? » I�ve never really seen anything that leads me to believe a big percentage of people search for Read more » How Agent's Can Improve Their Site's Ranking » Real estate is changing in many ways and the manner in which potential homebuyers and sellers are Read more » LAW Move, Zillow Settle on Eve of Trial » Zillow agreed Monday to pay $130 million to settle allegations that two of its executives stole trade secrets from Move Inc., operator of realtor.com�. The settlement came just as the case was Read more » Cancer Patient Sues Real Estate Couple for $500k » A Surrey cancer patient who claims a couple of local real estate agents cheated her out of $500,000 Read more » Agent Charged With Terroristic Threats Misses Court » A Hot Springs realtor facing a terroristic threatening charge had a court date Thursday. Read more » Despite $1.2B Settlement, DOJ Still Pursuing Wells Fargo » Despite recently agreeing to a $1.2 billion settlement with the federal government to resolve claims Read more »

Teen Charged With Stabbing Real Estate Agent » A teenager has been charged with the stabbing death of a man in New Hanover County last week. Read more » Police Searching for Man Posing as a Real Estate Agent » San Antonio police are searching for a man accused of posing a real estate agent and fleecing a Read more » MARKETING How to Host an Open House Like a Pro » Open house is that certain time wherein you are opening your home for viewing. This means that you need to show off the features that will definitely attract people into buying your home. How can you Read more » Should You Be Posting Your Listings on Social Media? » Social media is a great means of marketing your real estate listings. Unfortunately, not all real Read more » Online Marketing Mistakes to Avoid » You know buyers are most likely to start their home search online, surveys attest to that. And, Read more » Agent Poses in Panda Costume to Sell Home » If you�ve ever spent hours online looking for a home � especially in a region where most of the Read more » INVESTING » Read more »

HOW-TO Make Sense of Online Advertising Metrics » The sheer amount of online marketing campaign data and website analytics is staggering. These metrics can be powerful tools for helping you understand where your online leads come from. And having a Read more » Customers-for-life Still Eluding Many Brokerages » One of the most common goals adopted almost universally by real estate brokerages is also the Read more » Help Your Buyer Find the Right Compromises » Your home shoppers may have a long wish list, but when it comes to finding a home � particularly Read more » Secrets to Multiplying Your Referrals » What systems do you have in place to double your business through referrals with each transaction? Read more » Protect Your Agent Commission » In this monthly column, a member of Miami�s Master Brokers Forum will examine and positively resolve Read more » Overcome Stress and Get Your Focus Back » When it all builds up Read more »

This is the NewsGeni.us e-Brief, a collection of the best real estate news and advice in one place. To cancel your subscription, follow this link http://www.newsgeni.us/unsub.php?email=dsoldit.blogpost@blogger.com&s=2221.

©2016 NewsGeni.us, 212 Northstone Pl, Fayetteville, NC 28314. All rights reserved.