Yesterday morning I sat down to do an hour of LIVE FSBO prospecting. Nothing fancy, I pulled a free list of FSBOs the night before, loaded it up into LeadDeck, and started reaching out. By the end of the hour I had:
- A conversation with a builder who owns 3 new construction homes he's trying to move
- That conversation reminded me of a past client (Carol & Butch) who'd mentioned downsizing, so I called them next, and now they're going to go look at the property
- Terms from a private buyer client on a completely unrelated deal that came in mid-session via text
- Multiple sellers willing to engage on a finder's fee if I bring them an acceptable offer
None of that happened because I got lucky. It happened because of how I think about this business. We call it the infinite game of Real Estate Go Fish. You're not trying to close one deal with one person in one call. You're the fisherman, and you have to pick a pond first. Yesterday my pond was FSBOs. My opening question was simple: "Are you still accepting offers?" That's it. Not "will you list with me." Just...are you open? Because here's the thing: even if the answer that day is "not really" or "we already have a contract," I still learned something. I still added a card to my hand. And every conversation, whether it turns into a listing, a match with a buyer I already have, or nothing at all, moves me closer to the next contract. The moment that mattered most: I called a guy selling a new-build property. He wasn't the right fit for my institutional buyers. But mid-conversation, I thought of Carol and Butch pocket buyers who'd mentioned wanting something smaller, single-story. I hung up, called Carol right then (while the iron was hot), and now they're going to go see it. I didn't find that opportunity by searching for it. I found it by staying in motion and playing the game, reach out, listen, connect the dots, move. If you only take one thing from this: Have more conversations with more people who are more likely to transact. That's the whole business. The tools and scripts matter, but they only work if you're picking up the phone. -Josh PS. Want to see the replay of the prospecting session?  PPS. This morning I'm sharing the 3 secrets to get the MOST conversations & potential contracts from every cold outreach session:  PPPS. Wednesday we're hosting a hands on expired listings workshop (10 Leads To 10K Expireds Edition). Interested? Hit reply and let me know...
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Hello, and thank you for taking the time to read this email. This message is part of an ongoing conversation between us, and I want to take a moment to ensure you have full transparency about why you received this message, how your information is handled, and what to expect from future emails. Why You’re Receiving This Email You’re receiving this email because at some point, you opted in to receive updates, news, or information on a specific topic we’ve previously discussed or shared. Whether it was through a subscription, a form submission, or another form of communication, your information was shared willingly, and we respect your decision to connect with us. If you’re wondering about the nature of our correspondence, rest assured that we aim to keep all emails relevant, timely, and free from unnecessary clutter. This includes respecting your inbox and refraining from sending irrelevant messages. Your Privacy is Important We value your trust and take your privacy very seriously. The information you provide is securely stored and never shared, sold, or used outside the purpose for which you provided it. If you ever want to review how we handle your data, feel free to contact us directly. Transparency is our priority, and we’re happy to address any questions you might have. You are always in control of the information you share. If you feel that any part of your subscription or interaction needs clarification, let us know. We’re here to provide accurate answers and ensure your satisfaction. How to Unsubscribe or Manage Your Preferences We understand that everyone’s inbox is different. If you ever find our emails no longer relevant, there’s no hard feelings. You can easily manage your email preferences or unsubscribe using the link provided below. By clicking the unsubscribe link, you’ll be taken to a page where you can either adjust your communication preferences (such as receiving fewer emails or only on specific topics) or completely remove yourself from our list. The process is straightforward, and any changes will take effect promptly. We don’t use tricks or gimmicks to keep you subscribed. Our priority is to ensure that our emails add value to your day, and if they don’t, we respect your decision to part ways. Accessibility and Communication If you have any trouble accessing the unsubscribe page, managing preferences, or understanding why you’re receiving this email, you can reach out directly to our support team at support@leaddeck.ai. We aim to provide a response within a reasonable time frame and address your concerns effectively. Our communication is designed to be as inclusive as possible, but we know there’s always room for improvement. If you have any feedback on how we can make our emails more accessible or relevant, please don’t hesitate to share. A Commitment to Non-Intrusive Emails We aim to create a non-intrusive communication experience. This means we won’t overwhelm your inbox with excessive messages, and we work hard to ensure our content remains clear and concise. The purpose of this email is to stay connected with you and provide updates or information that we believe is meaningful. If we ever fail to meet these standards, we encourage you to let us know. Feedback, whether positive or constructive, is always appreciated. Your thoughts help us understand how we can do better and improve our communication approach. While we cannot guarantee every suggestion will be implemented, we will take the time to carefully review and consider your input. Contact Information If you’d like to get in touch with us outside of managing your preferences, here’s how you can reach us: Email: support@leaddeck.ai Phone: (717) 571-0456 (Available Monday through Friday, 9 AM - 5 PM Eastern) Mailing Address: 5926 Linglestown Rd, Harrisburg, PA 17112 We strive to ensure all communication channels are open and readily available to you. Whether it’s a question, comment, or concern, our team is ready to assist. Legal Information We comply with all applicable laws and regulations regarding email communication. This includes adhering to anti-spam laws and maintaining the highest standards for consent-based communication. Your trust matters, and we work diligently to ensure every email you receive meets these requirements. If you need further clarification on our compliance policies or legal obligations, please feel free to ask. Transparency and accountability are central to our communication strategy, and we’re happy to provide additional details if needed. A Final Note Emails are one of the many ways we stay connected, but we understand they aren’t perfect for everyone. If there’s another way you’d prefer to communicate or stay updated, let us know. Whether it’s through social media, a direct call, or another channel, we’re open to finding the most effective way to share information with you. We want to emphasize that our goal is never to disrupt or clutter your inbox. Every email sent is intended to provide value, and we genuinely appreciate your time and attention. Thank you for allowing us to stay in touch with you. This footer was designed to ensure transparency, provide essential information, and give you full control over your communication preferences. We hope it meets your expectations, but if there’s anything you’d like to see improved, we’re always here to listen. |
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